Ethics in Research for AB Testing on Customers| Data Science Dojo Blog

We have come a long way since the days of horrific human experiments during World Wars, the Stanford prison experiment, the Guatemalan STD Study, and many more where inhumane treatments were all in the name of science. However, we still have much to learn, with incidents like the clinical trial disaster in France and Facebook’s emotional and psychological experiments of recent years violating the rights of persons and serving as a clear reminder to constantly keep our ethics in research sharply up front.

This is a companion discussion topic for the original entry at